James T. Brown on Change Management


James T. Brown on Change Management

James T. Brown on Change Management at PMI Synergy 2014

 

On the 14th of November James spoke at the PMI UK Chapter Synergy 2014 on Change Management and its importance to the field of Project Management.

James has served as a subject matter expert for a leading project software vendor and is the author of The Handbook of Program Management published by McGraw-Hill. He has been published in PM Network, PE Magazine, PMI Community Post, Projects@Work, The Systems Thinker and PM World Today. A recognized authority in project management, he is a frequently invited keynote speaker on project management and leadership.

Using a fishing trip as an example James started his talk by drawing a compelling comparison between a fisherman who did not listen and customers who do the same. “A lot of times when our customers don’t listen to us as Project Managers it’s nice to think it’s there problem. But guess what? It’s our problem, we have to find a way to adapt them to the change.”

He went on to discuss his ideas about the purpose and shape of Project Management, James T. Brown discussed Change Management as a ‘Romance thing’ encouraging the audience to woo their stakeholders, he doesn’t claim it is an step in the process but describes it as a plan.

James T. Browns approach to Project Management is interesting and in this talk he uses his long career in Project Management as well as his personal life to draw compelling and engaging examples and parallels.

Check out this and other talks from PMI Synergy from the development package on The PM Channel.

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